Being a fundraiser in the arts today is a challenging business. Competition for philanthropic support is intensifying across the wider not-for-profit sector. Major institutions are soaking up forwards giving with major capital campaigns while many smaller organisations are fundraising for survival. Most of us are in the middle, fighting for a share of voice wondering how to compete with sophisticated and well-resourced fundraising organisations with five-times the headcount.
If the market wasn’t already hard, managing expectations internally can be even harder. We know from the Australian Institute of Company Directors that increasing private sector support is the number one issue for not-for-profit boards over the five-year horizon. Consequently, Directors are looking for results and quick wins – not always with an appreciation of your profession, best-practice process or the role they can play in philanthropy development.
This is why we have created this program.
Arts Philanthropy is a seven-month small-group mentoring program designed to support you in your role and help you be the best philanthropy professional you can be. In groups of six, you will learn proven methodologies and develop the building blocks of philanthropy for your organisation. Most importantly, you will learn from specialists who have done your job and know its challenges only too well.
AREAS OF FOCUS:
• Building blocks of philanthropy
• Annual giving and appeals
• Major gift fundraising
• Private Ancillary Funds (PAFs) and grants
• Crowd funding and donor development
• Getting the best from your board and organisational leaders
WHO SHOULD ATTEND:
Development Directors or Managers, Philanthropy Managers, Patron’s Program or Donor Relations Managers – anyone in a fundraising position in arts organisations.
Throughout the program we will welcome specialists in PAFs, crowd funding and grant making as well arts philanthropists who will talk to us about their donor experience in Australia.
WHAT WILL WE COVER:
Under Chatham House Rules we will work through the major pillars of a comprehensive philanthropy program, drawing on examples and case studies from the group. The topics are relevant for organisations of all sizes and we will focus on best practice in the arts.
a) FOR THE ORGANISATION
1. Enhanced fundraising capacity and staff development
2. Fundraising strategy and implementation support
3. Better reporting and key metrics
4. Acquire, retain and develop more donors
5. Increase philanthropic income
b) FOR THE INDIVIDUAL
1. Learn from specialists who have done your job and know the challenges
2. Develop the technical skills to be a successful fundraiser
3. Put learning into practice with sustained support
4. Spend time with leading arts philanthropists and hear their donor experience
5. Become part of a professional